Meituan: Fighting Every War

The current Meituan (MeituanDianping) came from a merger between Meituan and Dianping in December 2015.

Once a company invested by Alibaba, Meituan has become more closer with Tencent after the merger.

At the beginning of 2016, MeituanDianping raised $3.3 billion from Tencent, DST Global and Temasek at a $15 billion pre-money valuation; meanwhile, Alibaba sold its stake for ~$900 million in the same month.

Later that year, in April 2016, Alibaba invested the $900 million in Ele.me and Ant Financial invested $350 million.

The war has already changed from Yelp and Groupon to more comprehensive areas – restaurants and other local services.

[Note – in 2014, Priceline (now Booking.com) agreed to buy restaurant booking service OpenTable for about $2.6 billion in cash. But in China, dining is not exactly scheduled by time but by getting a number into the line, determined by how many people are ahead of you.]

However, US and China are similar in the world of food delivery. Meituan and Ele.me are fighting in China while Uber Eats, DoorDash, GrubHub, PostMates are fighting in the US. The difference – China uses e-bikes and US uses cars.

And for other services like movies, Meituan spun-off Maoyan in 2016. Maoyan is competing with Tao Piaopiao, which raised ¥1.7 billion in 2016.

In the US, the market is led by Fandango and Atom Tickets. But the market is not limited to movies – it’s about all kinds of shows, concerts and exhibitions.

Meituan is also offering hotel & travel bookings, fighting in the war with Ctrip.

Going back to Meituan, it raised $4 billion in October 2017 from Tencent, Sequoia, GIC and Tiger Global.

Meituan Dianping introduced its ride-hailing operation Meituan Dache in February 2018.

In April 2018, Alibaba acquired Ele.me for $9.5 billion.

Same week , Meituan acquired mobike for $2.7 billion.

Later that month, Ant Financials led a round of $700 million for Hellobike.

Meituan went for IPO in Hong Kong in September 2018, raising $4.2 billion.

Another OTA, Tongcheng-Elong, with Tencent and Ctrip as major shareholders, went IPO in Hong Kong in November 2018, raising $180 million.

Summing up the wars Meituan is in: